Warning! Spoiler alert if you have not seen “Frozen” (and still want to see it).
I have yet to meet a person that didn’t like the movie “Frozen”. At the time of this writing, it is close to grossing over 350 million dollars. I must admit, when I saw the trailers on TV during the busy holiday season, I was not impressed or interested. I said to my wife, “That movie looks stupid.” However, the trailers were short and really didn’t give a glimpse into what the movie was about (plus I was grumpy from the crowded malls).
Word of mouth is the most powerful advertisement (see the restaurant Babes if you need proof). All I kept hearing from kids AND adults was how great “Frozen” was. So during the middle of January I was finally able to see it. I was amazed that the theater was packed with people from all generations – toddlers, teenagers, adults, and senior citizens. My conclusion after seeing it??? They all were right – it is a great movie!!! But why? Here is the list I came up with:
*It has all the “ingredients” that make up a great story – a fantasy world, heroes, villains, humor, adventure, beautiful music with catchy tunes, plot twists, stunning visuals, and good triumphing over evil.
*Advertising, lengthy trailers, and story “spoilers” were kept to a minimum. Why can’t Hollywood learn this lesson? Why must we sit through 20+ minutes of previews before every movie? “Frozen” had an element of mystery about it.
*It was clean. There was nothing to be embarrassed about while watching it.
*The positive lessons for young men and women: 1) Be careful that you don’t mistake love for infatuation. 2) Make sure you truly know who someone is in a relationship – their good and bad traits. 3) True love is sacrificial – Jesus said, “Greater love has no one than this, that one lay down his life for his friends.” (John 15:13)
So that’s my two cents – how about you? Why do you think the movie is so popular? Please leave a comment – thanks for reading 🙂